UPDATE: 4 Weeks Down! Forever to Go!

Well, it hasn't taken off like some of my other stores, but it is certainly showing very good signs pre-Q4 of a store that should scale.

I haven't sold into Australia in some time, and had put it off purely based on having to deal with sales tax...I do afterall, like to not have to do a lot of work and it just felt like added complexity...but it really isn't.

In any case, I felt there was a niche that could be target...I started with shirts and banked on people adding multiple to their orders to increase AOV...

Initially I priced the shirts at $39.99, but that made it very lean, and very difficult to get to green. I wanted to be testing in with profits. I have since increased it and sell them for $44.99-$59.99 (I have some shirts with sleeve printing). Even had 1 lad spend close to $1,000 on a single order...and came back for more.

Things I've done to increase AOV;

Added Monster Upsells and implemented 1 click upsells, buy more save more, and incentivised upsells
Email 2x each week + added all flows; Welcome, Browse Abandon, Cart Abandoned, Thank you

After proving a couple of winning campaigns I added the following;

I've added Beast Bundles for Frequently Bought together
Proveway; tracking to get numbers on PayPal to avoid limits & blocks

After that margins were still super lean. And I'd recently been doing research on buying a business no money out of pocket after I bought a mug press from a local sticker shop...as I was leaving she said to me, "You don't wanna buy a business too". I did a lot of due diligence and found that she was making 35-40% net profit...I was blown away...

So after proving those winning designs, I bought my first batch of stickers...ugh, back to picking and packing (but now got my son helping me out! Despite the manual labour, which I intend to have fully taken over by Sambo, stickers are proving wildly profitable...as you can see on the last couple of days of my financial tracking the margins are reflecting the sticker biz I was looking to buy!

My goal with this store is to get it to 30k profit/month by the end of the year and start fulfilling my own stickers...i.e. buying the equipment to print them. That goal, once achieved will set me up to offer the service to you guys and other POD sellers in Australia.

Another thing I have been heavily focused on is growing the tiktok account for the business and a couple of the stickers designs have been getting some great traction, 70,000+ views, a couple of others have been getting 30k and smaller. BUT, tiktok is a great way to grow and the account has hit 1500 followers and growing.

Got any questions? Ask below.

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UPDATE: 4 Weeks Down! Forever to Go!