I want to highlight one of our newest Directors! 👏🏾
He recently joined The Digi Collective, jumped right into the TV Commercial Tutorial and created his FIRST spec campaign for Whataburger using his AI Twin!
What I loved about his spec campaign. He didn’t overdo it. 15 seconds was ALL this concept needed.
The pacing worked, the concept was clear, and that hero shot of the burger SOLD IT. 🍔🔥
That’s something I want y’all to pay attention to as you’re creating. A strong commercial doesn’t have to be long. Get in, tell the story, make the product look GOOD and get out!
Amazing work, Director! 🎬👏🏾 Collective, show him some love in the comments! ❤️🔥