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Owned by Erin

Launch your VA business in 30 days, I've helped 100K+ people get here. Are you next? 💻 https://www.erinbooth.com

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116 contributions to Virtual Assistant Coaching
🗒️ Wednesday Challenge: Your Offer in ONE Sentence
Be honest: If someone asked you “so what do you do?” right now, what would you say? If your answer is “I’m a VA, I do a bit of everything,” I promise you, the conversation ends right there. Here’s the thing most people don’t tell you: specificity builds confidence. The VAs who land clients are not the ones with the longest list of services. They’re the ones who can say ONE thing clearly. So here’s your challenge today: Drop your offer in the comments in one sentence. Who you help, what you help with and, most importantly, what changes for them. 📍 Formula: “I help [who] with [what] so they can [what changes].” 📍 Example: “I help busy coaches with their inbox and calendar so they can spend their time coaching, not scheduling.” And guys, you DO NOT NEED A CLIENT to do this. You’re not describing your past. You’re describing what you’re offering. Pick the one thing you do really well and don’t overthink it. Bonus points: once you’ve posted yours, reply to one other person and tell them what you’d tighten. That’s how we all get sharper. Now it’s your turn. What’s your sentence?
1 like • 2d
@Ma. Socorro Castro Haha, Socorro, overachiever!! Both are really good. But here's the thing: the second one is SO you. You literally do this in here every week (you're top of the leaderboard!). Coaches and course creators with communities need exactly that. If I had to pick one, I'd lead with the second.
1 like • 1d
@Hannah Kloe SO much more human, Hannah!! And look, your answer is hiding in your last sentence: your portfolio is REVA. So make the "who" real estate agents! "I help busy real estate agents with their calendar, inbox and travel so they can spend more time with clients." Your portfolio and your sentence telling the same story = magic.
Wednesday Challenge: Name Your Fear 🥊
We all have that one thought that shows up right when we’re about to take action. “I don’t have enough experience.” “Clients won’t take me seriously.” “What if I put myself out there and no one responds?” Here’s what I want you to do today: 👇 Drop your most common limiting belief in the comments. Just name it. Then write the reframe — the thing you’d tell a friend if they said that to you. Here's an example: 📍 Belief: “I don’t have the right skills yet.” 📍 Reframe: “I have more transferable skills than I give myself credit for. Skills can be learned. Confidence comes from starting.” Now it's your turn. What’s the story you’re ready to stop telling yourself?
1 like • 5d
@Patience Udo Patience, I love this reframe!! Clients hire skills, not job titles. And trying IS how you get the experience. You've got this!
1 like • 2d
@Diana Nalwanga YES, Diana! That reframe is exactly right. Confidence comes from doing, not waiting. And you've already fixed your LinkedIn profile this week, so you're proving it!
How to Get Referrals Before You Have Clients
🚨 This is a long post, but it's full of useful information! Forget what you think you know about networking. When you flip the script and think of networking as giving rather than receiving, doors open. This morning I spoke with another freelancer (let's call her A) who shared how a 20-minute call landed her a new client and got her name in front of a group of CEOs. Here's what A did: 1️⃣ She came across a women's entrepreneur group for high-net-worth (HNW) members on Instagram and thought it looked interesting. 2️⃣ She reached out to the founder and asked for an exploratory call to learn more about the group. 3️⃣ She didn't qualify to join, but she told the founder she'd be happy to recommend the group to other HNW people she knows. 4️⃣ The founder was so appreciative that she passed A's information along to a VP at Microsoft and to another group of CEOs who could use her services. This "help first, ask later" approach is incredibly effective. Here's what to keep in mind when YOU try it: 1️⃣ Reach out to people and companies you admire. Every founder loves meeting people who enjoy their product or service. 2️⃣ Go in with an open mind. This is an informal coffee chat, not a pitch call. 3️⃣ Share what you do as a VA in a sentence or two, then spend most of your time asking questions about their product or service. 4️⃣ Offer help where you can. An introduction, a referral, or a genuine recommendation costs you nothing and is often remembered. 🌟 Your core takeaway: networking works best when you lead with genuine interest and something to give, not a pitch. Here's how to put that into practice 👇 - Curiosity beats a pitch. People remember the person who asked good questions and cared about their work far more than the person who explained their services. - You don't need to be a fit to add value. A didn't qualify for the group, and it didn't matter. Referrals, shout-outs, and feedback are all things a beginner can offer. - One conversation can reach many people. Founders and community leaders are connectors. Helping one of them can put you in front of their entire network.
How to Get Referrals Before You Have Clients
1 like • 3d
@Jamie Rosenberg Good catch, Jamie! You're right, Instagram doesn't have groups the way Facebook does. What A found was a community that PROMOTES itself on Instagram: an account for a women's entrepreneur network, with the actual group living somewhere else (an app, a membership, in-person events). So the move is: search Instagram for things like "entrepreneur network", "founders community", "women in business [your city]", follow the accounts, and look for the founder behind them. That founder is the person you reach out to. The group is just the door, the conversation is the point!
0 likes • 2d
@Margaret Mulili Welcome, Margaret!! You got it exactly. Ask first, listen, spot the gap, THEN offer to help. That's how trust gets built. Jump into this week's challenge too (your offer in one sentence), it's a great place to start!
Suggestions Please
Tomorrow is a hiring event being held in my area. I thought about going and taking some flyers I create from canva with my Virtual Bookkeeping and administrative support as what I do. With added my tag line contact info an such. Any thoughts for me🤔?
1 like • 2d
Brandy, sorry I'm late on this one, I hope it went great!! Showing up in person is SUCH a smart move. For this one or the next event, here's what I'd do. Lead with your new sentence (CPAs and tax season), not "bookkeeping and admin". One clear offer is what people remember. Put a QR code on the flyer that goes to your LinkedIn. And the most important part: don't just hand out flyers, collect names. Every time you have a good chat, ask "can I connect with you on LinkedIn?" and follow up within 48 hours. The flyer starts the conversation, the follow-up gets the client. Tell us how it went!
Question for my fellow VAs
What's your current situation? Drop your letter in the comments👇 🔴 A) Still in a 9-5, plotting my escape from corporate overlords 🟡 B) Just getting started, figuring it out as I go 🟢 C) Got a client or two, ready to scale this thing ⭐ D) Full-time VA, living my best life (congrats, you made it!) No wrong answers here. This community is for ALL of us. I built my VA business from scratch 14 years ago and never looked back. Wherever you are right now, you're in the right place.
1 like • 4d
@Tracy Jordan Tracy, that is a HUGE advantage. Medical VA is one of the most in-demand niches right now, and you already speak the language: patient scheduling, intake, insurance verification, charting, HIPAA. Clinics and private practices pay well for someone who doesn't need to be trained on any of that. Your first step: write down everything you do in a week at the clinic, then circle what can be done remotely. That list is your service menu. Keep the clinic until the first clients are in, and you've got this!
0 likes • 3d
@Sara Schilder Sara, welcome!! Here's the thing: you're already doing it. Branding and content for a real business, and you ENJOY it. That's not "could I do this", that's your first case study. Ask your friend if you can write up what you've done for her (before, what you did, result) and you've got portfolio piece number one before you've even decided. Then come tell us what you'd love to do more of!
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Erin Booth
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Helping you build a profitable Virtual Assistant business from Day 1!

Active 1d ago
Joined May 18, 2026
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