Most cold emails get deleted in 2 seconds. This 5-sentence template gets 10% responses. THE PROBLEM WITH MOST COLD EMAILS: Too long. Too generic. Too much about you. Not enough about them. THE 5-SENTENCE STRUCTURE: Sentence 1: Specific observation about their business Sentence 2: The pain that observation implies Sentence 3: Result you achieved for someone similar Sentence 4: One-line proof (number or name) Sentence 5: Single clear call-to-action THE TEMPLATE: Subject: [Their company] + [specific process] "Hey [Name], Noticed [Company] is still using [manual process you observed]. That usually means your team spends [X hours] on [painful task] every week. Just helped a [similar industry] company cut that from 8 hours to 45 minutes with a simple automation. Worth a 15-minute call to see if similar approach fits [Company]?" THE EXAMPLE: Subject: Acme Construction + invoice processing "Hey Sarah, Noticed Acme Construction processes vendor invoices manually based on your job posting. That usually means your team spends 10+ hours weekly on data entry. Just helped a similar contractor cut that from 12 hours to 40 minutes with an automated extraction system. Worth a 15-minute call to see if similar approach fits Acme?" THE RULES: - Under 75 words total - No attachments (triggers spam filters) - No links in first email (triggers spam filters) - Send Tuesday-Thursday, 9am-11am their timezone - Personalize the observation (not just the name) THE NUMBERS: Generic cold emails: 1-3% response rate This template: 8-12% response rate Same effort. Different results. What observation could you make about your target prospect's business?