Your Money Mojo is directly tied to your Sales Mojo. Your Sales Mojo is tied to your Lead Gen Mojo. Your Lead Gen Mojo is tied to your IOI Mojo. Your IOI Mojo is tied to your Pre-selling Mojo. And you can’t Pre-Sell anyone if you don’t have an audience to pre-sell. So… Lemme put it another way… Cuz… This is tres importante to LEADers financial future. Audience 👉 Pre-Sell 👉 IOI 👉 Lead 👉 Sale 👉 $$$ That is the Money Mojo framework. Every cash flow crunch I’ve ever helped fix was because they had missing pieces in that framework. There are lots of ways to use the framework… One of my faves is the auction framework… Because the structure of the auction does most of the work for me. The bidders in the auction do the PRE-Selling. The bids themselves are IOIs. We turn the IOIs into leads, sales and money after the auction. We typically convert 30% to 80% of the bidders into $ales. LEADer @Leandro Langeani just took someone else’s audience and ran an auction. 44 bidders and 16 sales (36% conversion) for $60,000+ Not a dime in ad spend. The audience was already there. This was new “found money.” I call that Money Mojo! Hope this helps. Questions? Rooting for Ya, Travis