I used to do cold email the way everyone does. Scrape a big list. 10 warmed-up mailboxes, 50 emails from each. 500 property managers a day. And the first email was long. "Hi, this is who we are. This is what we do. We're fully accredited, we've got great reviews. Do you need help with anything?" Here's the thing. Nobody cares who you are in the first email. So I changed one thing. I added an extra step. That long email became email two. Email one became the shortest thing I could write: "Hi [Name], do you manage properties?" That's it. It's easy to understand. Yes or no. People actually answer it. It lands in the inbox more, because nothing in it looks like a pitch. Every reply keeps the mailboxes warm, so the next day delivers even better. And now they're talking to me, not reading an advert. Same list. Same mailboxes. Same offer. 300% more conversions. The long email didn't die. It just waits until they've answered. Swap the question for whoever you sell to. "Do you run a restaurant?" "Do you look after commercial units?" One question. Nothing else. Leaving this one here. Hope it helps you with your businesses.

Hi team, quick announcement. Accountability Coffee is now one call a week for each market, all at 8am local time: Monday for the UK, Wednesday for New York, Friday for LA. The call is for one thing: setting your targets. Jump on, say your targets for the week, and they get written down. Next week on the same call we check them: done or not done. One rule. If you set your targets and don't show up the next week, you go on the Losers List. The Skool calendar shows each one in your own time. I take this community personally. I've done my best to make time for it, and for the next few days I'm locked in in Spain getting things done. One of those things is giving you the value I promised. Free access is also coming to an end, so everyone who has joined up to now will be the founders of this community. Next calls: Monday 26 October (UK), Wednesday 28 October (New York), Friday 30 October (LA). Bring your targets.

For 7 days you get one task a day. Each one takes under an hour. By day 7 you'll have a trade, an area, three subs, a priced job and ten clients contacted. How it works. Do the task. Post it in First Job Challenge with #FirstJobChallenge and the day number. I read every one, and the operators here answer the same day. Day 1, Monday. Pick your lane. One trade or one type of job, one town. Post both and why. Day 2, Tuesday. Play the game at constructionarbitrage.com/play. Post your score, your rank and what killed you. Day 3, Wednesday. Price a job. Pick a job you'd sell this month. Post the client price, the sub cost, the materials and what you keep. Day 4, Thursday. Find 3 subs. Three trades in your area who could do that job. Post where you found them, not their names. Day 5, Friday. List 10 clients. Letting agents, property managers, housing associations near you. Post how many you found and where. Day 6, Saturday. Get found. Set up your Google Business Profile from the Branding Checklist. Post a screenshot. Day 7, Sunday. Make contact. Call or email all 10. Post how many answered and the one thing they said. Stuck on your Day 3 numbers? Post them in Run My Numbers. I'll go through them. Finish all 7 and you get a 15-minute call with me. Comment IN below if you're doing it.

Hi everyone, I’m Elliot 👋 I’m the owner of Mighty Oak Construction, a construction company based in the South East. We’ve been running since 2018, working across renovations, extensions and general building projects. More recently, I’ve been focusing heavily on growing the business, building better systems and developing our fixed-price garden room offering. I’ve joined the community to learn, connect with other business owners and hopefully share some of what I’ve learnt along the way too. Looking forward to getting involved! 👍

Nearly 500 people have played the game since September. 30+ countries. US, UK, Canada, Australia. One put their name on the board. @Adam McCaig Played 4 times on Tuesday. Won the first go. Failed month 2 twice. Came back and won again in 23 minutes. 97 out of 100. £40,684 made in three months. Best job every run: a kitchen in SW11. Ran it with own crew and kept £7,200. That's the middle. That's the whole game. Everyone else who played: you're not on the board. Put your Skool name in at the end or it doesn't count. constructionarbitrage.com/play Results next Monday.