🚨 Emergency LSA Update: 3 Game-Changing Google Updates Google is rolling out massive changes to Local Services Ads right now. If you run LSAs, these changes directly impact your ad spend, lead costs, and rankings. We just hopped on live to break it down and help you protect your budget. 👉 [JOIN THE LIVE STREAM HERE] What we’re breaking down right this second: - 💸 Billable Unanswered Calls: Google's new policy charging you for missed calls lasting over 20 seconds. - ⚡ The Responsiveness Penalty: How missed calls and slow follow-ups are tanking your top placements. - 🔄 The Google Ads Migration: Moving LSAs to Performance Max—and why you need to export your historical data immediately.

As a certified Google Partner, we get direct visibility into major updates before they hit your business. Right now, Google is rolling out massive changes to Local Services Ads (LSAs) that directly impact your lead costs, ad spend, and top rankings. Join us live for an emergency breakdown on Friday, September 4 at 1:30 PM EST as we show you how to protect your budget and stay on the cutting edge. 👉JOIN LIVE HERE ⚠️ What We're Covering Live: - 💸 Billable Unanswered Calls: How Google's new rules charge you for missed calls over 20 seconds. - ⚡ The Responsiveness Penalty: Why slow replies and voicemails are tanking your top placements. - 🔄 The Google Ads Migration: How LSAs are moving to Performance Max and why you must export your data now.

👉 JOIN LIVE HERE: https://streamyard.com/avdy8ut293 Google is fundamentally changing the economics of Local Services Ads (LSAs). Starting October 1, certain unanswered calls placed during your listed business hours may become billable leads if the caller stays connected for more than 20 seconds—even when nobody on your team ever picks up the phone. Join Ryan Steinolfson this Wednesday, September 2 at 2:00 PM Eastern for an urgent live workshop breaking down what this update means for your ad spend, your response workflows, and your bottom line. 👉 JOIN LIVE HERE: https://streamyard.com/avdy8ut293 — Click to join Wednesday at 2:00 PM ET, drop your business name in the chat, and let's protect your ad budget live! 📚 What We Are Covering This Wednesday: - 💸 The October 1 Billable Call Update: Which specific missed calls will trigger lead charges, and why your listed business hours now directly impact your ad invoice. - 📉 Responsiveness & Ranking Penalties: How unreturned calls wreck your responsiveness score, tank your LSA rankings, and send high-intent customers straight to your competitors. - 🤖 AI Backup Answering: How to deploy an AI safety net that steps in immediately when your human team is unavailable—qualifying callers, capturing lead details, and booking consults 24/7. - 📝 Lead-Feedback Surveys & Credits: How to properly complete Google’s lead-feedback surveys to signal true lead quality and secure eligible ad credits for invalid calls. - 🔄 The Google Ads Platform Migration: Essential steps to prepare your account before LSAs fully transition into the main Google Ads ecosystem. - 📍 Google Business Profile Synergy: Why your GBP data and attributes are becoming even more critical to your overall local search authority and ad performance. 🛡️ Claim Your Free LSA Revenue Protection Audit Your staff can still answer first. But when they can't, an automated backup ensures every single lead is answered, tracked, and given the best possible chance of turning into revenue. Don’t wait until your October bill reveals where your intake workflow is bleeding money.

👉 JOIN LIVE: https://streamyard.com/avdy8ut293 Click the link and join us Wednesday at 2:00 PM ET. You do not need to turn on your camera—audio-only or listen-only is completely fine. Bring your business and Ryan will audit your Local Services Ads, Google Business Profile, and follow-up flow live. This is the kind of conversion audit businesses routinely pay hundreds, if not thousands, of dollars for, and everyone who joins live can receive a free consultation. This week is about finding the revenue leak between “Google sent a lead” and “money reached the bank.” More budget does not fix missed calls, weak qualification, or leads nobody marks as booked. Ryan will build a practical lead-to-revenue scorecard—and explain the LSA-to-Google Ads back-office migration that selected U.S. advertisers are beginning to see now. The workshop works for contractors, home-service companies, law firms, med spas, and other local professionals. WHAT WE’LL COVER: 1. COST PER BOOKED JOB—NOT COST PER LEAD Google’s Local Services Ads report shows charged leads, spend, channel, credits, and booked jobs. We’ll calculate four numbers every owner should know: charged-lead cost, booking rate, cost per booked job, and revenue-to-ad-spend ratio. You’ll see exactly when a $100 lead is profitable—and when a “cheap” $35 lead is actually expensive because nobody books it. 2. LSA IS MOVING INTO GOOGLE ADS—WHAT TO DO BEFORE YOUR DASHBOARD CHANGES Google is moving existing Local Services Ads into a specialized Performance Max campaign type with pay-per-lead goals. The ads still run on Search and Maps, remain keywordless, and charge for valid leads—not clicks—but the back office, budgets, bidding controls, reporting, and lead management are changing. We’ll cover the August 2026 phased rollout, the 14-day notice, what transfers, what does not, and the five checks every owner or agency should complete before and after migration. 3. THE INTAKE QUALITY SCORE A call lasting 30 seconds is not automatically a qualified lead or booked job. We’ll grade real intake against five observable behaviors: fast answer, clear greeting, correct qualification, a direct booking ask, and a documented next step. Google explicitly says missed calls and responsiveness can affect LSA ranking, so this scorecard improves both conversion and the signals Google uses to evaluate the profile.

Hi there, Ryan won't be able to join the workshop today. We will let you know as soon as the next workshop is scheduled.