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Owned by Steph

For women 45+ ready to create more time, space & breathing room for themselves — one small step at a time. 💛

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13 contributions to The Threads Collective
🌞 Good Morning, Academy Fam! 🌞
Happy 22nd August! ☀️❤️‍🔥 Here's something worth remembering when you're creating content... People don't only connect with your wins. They connect with what it took to get there. It's tempting to only share the polished version: 🏆 The result. 💰 The sale. 📈 The growth. 🚀 The successful launch. But sometimes the most interesting part of the story happened before any of that. The mistake. The doubt. The thing that didn't work. The moment you nearly gave up. And most importantly... What you learned from it. ✨ Today's Motivation Story posts create strong engagement. Stories give people something facts alone can't always create: CONTEXT + EMOTION + CONNECTION Compare: ❌ "Consistency is important when building a business." True. But we've heard it 5,000 times. 😂 Now try: 🔥 "There was a point when I genuinely wondered whether I was wasting my time. I was posting consistently, creating products, trying different strategies... and the results felt painfully slow. What I didn't realise was that all those quiet months were teaching me exactly what worked." Now there's somewhere for the reader to go. They want to know: What happened next? That's the power of story. 🧠 Today's Tip Add conflict and lessons. A story where everything goes perfectly isn't usually very interesting. Think about most good stories: Something happens. There's a problem. Someone struggles. Something changes. There's an outcome. And there's a lesson. You can use the same structure in your content: BEFORE → PROBLEM → STRUGGLE → TURNING POINT → RESULT → LESSON 📍 BEFORE Where were you starting from? 😩 PROBLEM What went wrong? ❤️ STRUGGLE How did it affect you? 💡 TURNING POINT What did you change or realise? 🏆 RESULT What happened afterwards? 🧠 LESSON What can your audience learn from it? Suddenly you're not simply telling people what happened. You're giving the experience meaning. ✅ Today's Action Share ONE struggle you've overcome. It doesn't need to be some enormous life-changing event.
🌞 Good Morning, Academy Fam! 🌞
2 likes • 23h
Probably learning that I don’t need to have everything figured out before I start. 😅 I used to think I needed a clear plan and to know exactly where something was going. I’ve learned that sometimes you only find the next step by taking the one in front of you, seeing what happens, adjusting and carrying on. Still very much learning that one! 😂💛
0 likes • 8h
@Darren Kew 😂 “Action creates clarity” sums it up perfectly. I’m slowly learning to stop planning every possible outcome and just start. 🔥
🌞 Good Morning, Academy Fam! 🌞
Happy 21st August! ☀️🧵❤️‍🔥 Here's your Threads reminder today... You don't need to reinvent yourself every time you open the app. You don't need every post to go viral. You don't need every Thread to generate hundreds of replies. And you definitely don't need to disappear for a week because yesterday's post didn't perform how you expected. 😂 Sometimes the smartest growth strategy is incredibly simple: Show up again today. ✨ Today's Motivation Great Threads creators stay visible. Think about the accounts you recognise instantly. You probably recognise them because you've seen them repeatedly. Their posts appear in your feed. You see their replies. They join conversations. They share opinions. They teach. They tell stories. They promote their offers. Eventually their name becomes familiar. That's what consistent visibility creates. You move from: "Who's this?" to: "I've seen them before." to: "I like their content." to: "Let me check their profile." to potentially: "What do they sell?" 👀💰 That journey rarely happens from one post. It happens through repeated exposure. 🧠 Today's Tip Consistency compounds. One Thread might not change much. But imagine consistently publishing useful content for: 7 days. 30 days. 90 days. Now you've created dozens—or potentially hundreds—of opportunities for people to discover you. And every post gives you more information about: 🎣 Which hooks work. 💬 Which topics create conversations. ❤️ What your audience relates to. 🔥 Which opinions get attention. 📈 What generates followers. 💰 What drives people towards your offers. Consistency isn't just about visibility. It's how you gather data and get better. ✅ Today's Action SHOW UP AGAIN TODAY. Even if yesterday was quiet. Even if your follower count hasn't moved. Even if you're wondering whether anybody is paying attention. Post again. Share: 💡 One useful idea. ❤️ One relatable thought. 🔥 One opinion. 📖 One story. ❓ One question. 🎯 One lesson.
🌞 Good Morning, Academy Fam! 🌞
4 likes • 2d
This is something I’m really learning on Threads — not to give individual posts too much power. 😅 One can do almost nothing and the next one suddenly starts conversations you didn’t expect. For me the biggest shift has been seeing consistency as data, not just “I need to post every day.” The more I show up, the more I’m learning what people actually respond to — and sometimes it’s very different from what I thought they would! 😂 And absolutely yes to the engage part. Threads feels much more like a conversation than a platform where you can just post and disappear. 🔥
3 likes • 2d
@Darren Kew Exactly! 🔥 Post, engage, learn, adjust — and don’t overthink any single post. 😅
🌞 Good Morning, Academy Fam! 🌞
Happy 20th August! ☀️❤️ Here's your reminder today... People don't want to feel like another number in your sales funnel. They want to feel heard. Understood. Supported. And when people consistently experience that from you, something important starts happening... Trust grows. And trust can make selling feel a whole lot more natural. ✨ Today's Motivation Sales come from connection. It's easy to get caught up chasing: 👀 More views. 📈 More followers. ❤️ More likes. 📧 More leads. 💰 More sales. But behind every one of those numbers is an actual person. Someone with goals. Problems. Questions. Doubts. Frustrations. And probably 47 other people trying to sell them something today. 😂 The creators who stand out aren't always the ones promoting the hardest. They're often the ones who make their audience feel: "This person actually understands what I'm struggling with." That's connection. 🧠 Today's Tip Focus on trust. Trust isn't created by one brilliant sales post. It's built through lots of small interactions over time. Every time you: 💡 Teach something useful. 💬 Reply thoughtfully. ❤️ Support someone. 📖 Share an honest experience. 🤝 Help without immediately asking for something. 🎯 Deliver what you promised. 👂 Actually listen to your audience. ...you're adding another little piece to that relationship. Then when you eventually say: "I've created something that could help you with this..." it doesn't feel like it's coming from a complete stranger. There's already a foundation. ✅ Today's Action Build deeper audience relationships today. Choose FIVE people from your audience and genuinely interact with them. Not: "Thanks for following! Here's my product." 😂 Instead: Reply to their comment. Continue a conversation. Ask how they're getting on. Celebrate something they've achieved. Answer a question. Check in with someone you've spoken to before. Leave a thoughtful comment on their content. The goal today isn't: "How quickly can I turn these five people into customers?"
🌞 Good Morning, Academy Fam! 🌞
2 likes • 3d
This is something I’ve come to appreciate more and more. We can spend hours trying to work out what our audience wants, when often the answers are right there in the conversations we’re already having. And I think people can feel the difference between someone who is genuinely interested in them and someone who is simply waiting for an opportunity to sell. Connection first — and if what you offer happens to help with what they need, the conversation becomes so much more natural.
1 like • 2d
@Darren Kew Exactly 😂 The answers are often sitting right in front of us — we just have to stop “researching” long enough to actually listen. 👀
🌞 Good Morning, Academy Fam! 🌞
Happy 19th August! ☀️🧵❤️ Here's your Threads reminder for today... Posting is only half the job. You can create brilliant Threads. Strong hooks. Useful tips. Relatable stories. Great offers. But if you're constantly posting and disappearing... You're missing one of the biggest parts of the platform: The people. 💬 Threads isn't just a content platform. It's a conversation platform. ✨ Today's Motivation Threads favours active communities. The accounts that feel alive aren't necessarily the ones shouting the loudest. They're the ones where people are: 💬 Replying. 🤝 Connecting. ❤️ Supporting. 🔄 Sharing. ❓ Asking questions. 😂 Having actual conversations. Think about it... Would you rather have: 10,000 passive followers who barely interact or 1,000 people who recognise you, talk to you, share your content, and trust what you say? I'll take the second one every time. 🔥 Because an audience watches. A community participates. 🧠 Today's Tip Build relationships. Stop thinking of replies as something you do simply to increase engagement. Think of them as opportunities to build recognition and relationships. When someone comments on your Thread... Don't automatically reply: "Thanks! ❤️" Give them something back. If they share an opinion... Ask why. If they tell you about a result... Celebrate it. If they mention a struggle... Ask what's making it difficult. If they disagree... Have an actual conversation. You don't need to agree with everyone. You just need to be willing to talk. And don't only engage underneath your own content. Join conversations started by other creators too. That's how new people discover you. ✅ Today's Action Reply thoughtfully today. Choose 10 conversations and leave replies that actually contribute something. Try to: 💡 Add an idea. 📖 Share an experience. ❓ Ask a genuine question. ❤️ Encourage someone. 😂 Add some personality. 🤝 Help someone solve a problem. Avoid generic replies like: "So true!" "Love this!"
🌞 Good Morning, Academy Fam! 🌞
2 likes • 4d
I really like the point about conversations becoming your content research. Sometimes the best ideas come from what people say in the replies rather than sitting there trying to come up with another post. And yes — give me 1,000 people who actually talk to me over 10,000 silent followers any day. 😅
1 like • 3d
@Darren Kew Exactly — and I think that’s the part I’m learning to pay much more attention to. The comments often tell you what people actually care about, not what we assume they care about. And that’s a pretty useful distinction! 😄 I’d take 1,000 real conversations over 10,000 silent followers any day.
🚨 NEW PAID MODULE JUST DROPPED! 🧵⚡
Hey Academy Fam 👋❤️‍🔥 A brand-new premium module has officially landed inside The Threads Collective... ⚡ Threads On Autopilot™ Turn Threads into a system that works around your life — instead of your life revolving around Threads. If you're constantly thinking... 😩 What am I posting today? 😩 I haven't got time to create content. 😩 I keep disappearing for days. 😩 I'm spending too much time on Threads. 😩 I don't know what content is actually working. This module was built for you. Inside Threads On Autopilot™, I'm showing you how to build a repeatable content engine around: 📝 CAPTURE — Never lose another content idea 🔥 BATCH — Create your content ahead of time 🤖 EXPAND — Use AI to turn your ideas into more content 📅 SCHEDULE — Get your core posts working ahead of you 💬 ENGAGE — Keep the conversations and relationships human 📊 ANALYSE — Understand what's actually performing ♻️ REPURPOSE — Turn your winners into even more content 🔄 REPEAT — Build a system that gets smarter over time The whole philosophy behind this module is simple: 🧵 AUTOMATE THE POSTING. NEVER AUTOMATE THE RELATIONSHIP. This isn't about filling Threads with hundreds of generic AI posts and disappearing. It's about using batching, AI, scheduling, analytics and repurposing to remove the repetitive work — giving you MORE time to actually talk to people and build your business. Less pressure. More consistency. Smarter growth. 🚀 🔥 Threads On Autopilot™ is LIVE NOW. 🔓 Unlock the complete module for just $5! Who's ready to stop running Threads day-to-day and finally start building a system? 👇🔥 Start Here
🚨 NEW PAID MODULE JUST DROPPED! 🧵⚡
2 likes • 4d
Awesome, that is exciting!
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Steph van der Merwe
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@stephvdmerwe
I am a married fur mama 🐾 | Creating more time and breathing room for myself and helping women 45+ to do the same.

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Joined Aug 11, 2026
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