Hi everyone, I wanted to share an update that's been going on in my life. Last month, I celebrated a 1 yr anniversary of starting my housing company. In just one year our company grew to 2 locations in my city and we have 8 residents living in our program. This year has been the f u l l e s t year of my life filled with already working a 9-5 and working on this company. Ladies, I'm finally starting to believe. I'm believing that I can be a woman that brings impact into the people I serve. I believe I belong. I believe in my ability to work incredibly hard, to grind and trust that my efforts will create a phenomenal life. I believe I have a good name and reputation in my city and this is why our city trusts us with their clients. In this photo, my husband and I paused to reflect on this year. We placed a reservation at a fine restaurant and I showed up with elegance. I'm more calibrated, more refined, and out of my head. I can't explain fully what is happening but I'm being transformed and I'm just loving it. Just want to encourage you all to keep going. Be diligent and continue to place an incredibly high demand on your imagination to dream and to shoot for the stars ⭐️

(!!!) we've rebuilt TFW website for the September launch and it's basically ready: https://private.thefeminineway.io/op/waitlist/ please, have a look! genuinely want your eyes on it before it goes live. and you'll see your wins and screenshots on there. I'm messaging each of you individually about that — how you want to appear, whether you want your face or name shown, or kept anonymous. no pressure either way, just want to check with everyone properly x if you spot anything that reads weird or feels off, tell me. you know this room better than anyone 🩶

On the way to Georgia 🇬🇪 I think I unlocked THE most comfortable airport look haha! Girls, what do you love to travel in? I remember giving a go to dresses years ago, and now its the only thing I wear on planes case its so comfy x 🛫

Hey elite girls, Pulling back the curtain on the actual planning behind the growth right now. Everything I've been doing will either flop or win - and even if it flops I'll share my next steps live (how I quickly pivot when I don't see results). 🤍 IDEA BANK Spent a month and a half building a 70+ talking-head idea list. Not chasing views - I don't care about views. I was reading the statics: engagement quality in comments, geographic traffic, the actual questions showing up in comments and DMs. That told me which content was pulling in the quality of woman I actually WANT. Everything on the list is either a new idea or a sharper iteration of what already worked. 🤍 MAP OF LOCATIONS 📍My house. Where my most viral videos have come from, because it's where I actually live every day, no performance. This is also the space that got me to where I am now: creative strategist at a seven-figure company, running big numbers on campaigns and ads. The unglamorous working setting is doing the most work 🤷‍♀️ 📍Skuratov Coffee in Downtown. Dark wood, stone, metal - the interior I've been chasing for a while! Shooting SF, maybe some long-form here. Built-in circle of founder friends here too - not influencers, business owners building their own presence - and we're supporting each other. I have the biggest presence online - so I'm glad to consult them on how to build theirs when I can. Noisy rooms aren't a problem anymore for me - a friend of mine gave me his mics. 📍H8 Coffee Shop. Befriended the owner in June. She's effortlessly elegant — Van Cleef, diamonds, Chanel — and building visibility for her shop, which has a marble wall I fell for instantlyyy. Fits my aesthetic completely. Close to where my partner and I already work side by side. Planning to help bring her more traffic, and maybe map a collab for her with the elegant influencer girls in the area! (I LOVE SUPPORTING OTHER FEMALE BUSINESSES). 📍Richmond. The walks there just are the energy I'm building toward. Already spend real time there with my partner cause his apartment is there - so it's lived-in, not staged.

this is my july, lots of pretty pictures, lots of ATTEMPTS to tan in the garden or anywhere I can while always having macbook with me cause work never stops! I'm also flying off to Georgia end of the week for bank and some legal setups. I am not sure if NEXT week will be able to join calls. Elite - do you want to do it without me and catch up between yourself? 🩶