My Essay

Creativity, Inc. by Ed Catmull dives into how Pixar built a culture where creativity could thrive while consistently producing innovative, successful films. The book explores: Building a creative culture Managing creative people Failure and mistakes Candor and honesty The Braintrust Innovation vs. complacency Protecting good ideas Leadership Continuous improvement

Atomic Habits (James Clear, 2018) argues that behavior change is an engineering problem, not a willpower problem. If you want a different outcome, don't try harder — redesign the system that produces the behavior.