If you’re a VA, Social Media Manager, freelancer or service provider, I want you to hear this: You do not need to reinvent yourself to increase your value. You may just need to add the right skill to the ones you already have. And that’s exactly why I’m hosting BAAM — Become An Ads Manager Workshop. 📅 26 August 2026 ⏰ 09:00–12:00 SAST 💻 Live online 🎟️ FREE Right now, a lot of service providers hit the same ceiling. You want to earn more… but the obvious way to do that is: More clients. More content. More admin. More deliverables. More hours. Which is all very cute until there are no more hours. 😅 Meta Ads Management gives you another option. Instead of completely changing what you do, you can add a specialised, high-value skill that sits beautifully alongside the work you’re already doing for clients. If you already understand businesses, marketing, social media, customer journeys or online platforms, you are not starting from zero. You’re building on what you already know. So what exactly happens inside BAAM? We’re going to unpack: ✨ What a professional Meta Ads Manager actually does ✨ The difference between managing ads and simply boosting posts ✨ Campaign objectives and how they work ✨ Targeting and audiences ✨ Budgets and testing ✨ Tracking and data ✨ Optimisation ✨ The earning and service potential of Meta Ads Management ✨ What working with real clients actually looks like ✨ The path from “I know social media” to “I can offer paid advertising as a service” And we need to talk about the AI elephant in the room too. 👀 AI is making a lot of basic marketing tasks easier for businesses to do themselves. That doesn’t mean marketing professionals become irrelevant. It means specialised skills become more important. Businesses may be able to generate a caption with AI. Knowing how to build, test, track and optimise campaigns that are supposed to generate actual leads and sales? That is a different conversation. One important thing: I am not promising that you’ll become a qualified Meta Ads Manager in three hours.