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Reader Magnet Ad (romance)
I'm doing the cold reader magnet to get emails thing. It's a prequel novella about a couple that already is together when the series starts. I did 1 week of a FB ad from memory just to get the thing out there. I got 82 new subscribers. Then I had time to rewatch Mal's video and made a new ad (this time with my meta pixel done correctly, got it as a lead ad instead of website traffic, etc) and this week I've had 126 new subscribers and still another day to go for a true comparison. So anyway, yay, thanks! But my question is, how long should I run it? The 2nd book in the series releases next Thursday 5/21. I'm spending $5/day. Should I come up with a target number of emails and stop when I hit it? Or maybe a month now, then in a couple months, do it again? Thanks!
A bunch of questions
I ran one ad for a closed door romantasy series and spent around 60 dollars and got nothing back. But that's okay, it's all a part of the learning, right? FYI, this is a seven book romantasy series that I just completed, with dragons, political intrigue, hidden identities and found family like rick riordan books. So here are my many questions to those of you who are running successful ads similar to my target right now: - What creatives do you use? Videos or Images? - How many creatives per adset? - How long is the testing period that I have to wait for? - Should I state that my books are in KU or not? - And here are some of the creatives I tested, give me all your brutal feedback: a static image of the book cover and the tropes, and then a fast paced video titled "pov you want a book with these vibes and this quote", and it has a quote abt MMC falling for FMC despite losing his memory. Pls let me know what I should do, and as always, any feedback helps!
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FREE WEBINAR Event! Facebook Ads: What’s Working Now Facebook Ads are always shifting—but you don’t need to chase every update or rebuild your entire strategy every five minutes. Join Mal and me for a live summer session where we’ll break down what’s actually working in Facebook Ads right now, what we’re seeing across active campaigns, and where authors should focus their time, creative energy, and ad spend. We’ll cover: The ad strategies currently driving results What’s changing—and what still works Creative trends that are catching attention Where authors may be wasting money Simple adjustments you can make to strengthen your ads August 4 1:00 PM Mountain / Saskatchewan Time GMT-6 Live on Zoom You must register through the Zoom webinar link to attend! https://us02web.zoom.us/webinar/register/WN_1Vzfpi8-SWSNPW_fXkKeig#/registration Bring your questions, grab something cold to drink, and come find out what’s heating up in Facebook Ads this summer. A FREE Webinar Event with Malorie Cooper!
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