Here is a link to a black and white FE call ad that I am testing. I just started running click to call meta ads for final expense and I am not currently using a landing page with this ads campaign. Here is a link to the FE ad I am currently running. It says there were 2 placed calls but I did not talk to anyone yet. I wanted to try black and white pictures to get peoples attention and I was told that black and white ads can catch seniors attention. What can I do to generate the most inbound calls from my ads? https://fb.me/adspreview/managedaccount/1RZ2DKyxX8RHQN6 https://fb.me/adspreview/facebook/2qTrQbOUmi6q9Ee

I want to learn to earn more with ads from this group. I want to generate inbound high buying intent phone calls from paid ads for life insurance and annuities at the lowest cost per lead.

I have noticed that most meta ads now a days seem to be Facebook form ads or a calendar funnel to get prospects to book an appointment. I have worked both of these and the problem with form ads is that now a days a lot of people don't answer the phone and with the calendar leads there is a high no show rate. I am have had the most sales success with inbound live transfer leads but they are expensive. How come more people don't successful run more inbound call ad campaigns on meta? My goal is to generate high buying intent inbound calling leads for life insurance and annuities. I am interested in hearing other peoples experiences with generating inbound calling leads with meta ads.

If you have experience generating inbound calling FE and Life insurance leads then what is the best way to setup and inbound calling funnel for this to generate high buying intent life insurance leads at the lowest cost per lead? And how come you don't see more people running call ads for this on Meta? Are there any videos that show step by step how to do this?