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The Part of the Deal Most Investors Miss
One thing I’ve learned from being in property is that a deal can look brilliant on paper and still become a bad deal. The mistake? Most investors focus heavily on getting the property. Wholesalers focus on finding the spread. Flippers focus on the refurb. BRRRR investors focus on the refinance. Lease-option investors focus on the structure. But there’s another question I believe should come before any of that: “What happens if my original plan doesn’t work?” That question has saved me more than once. Before committing to a property, I like to look at the deal from multiple exit angles. Could I sell it? Could I refinance it? Could I rent it? Could I restructure the deal? Could another investor take it over? Could the property serve a completely different buyer or tenant profile? Because the real strength of a property deal isn't just having a good entry price. It’s having options. And this is where I think a lot of investors underestimate the importance of strategy before capital. Sometimes people say, I don’t have enough capital to do this deal. But the better question can be: Do I actually have a capital problem, or do I have a strategy problem? Those are two very different things. I’ve used this way of thinking across my own property activity, and it has completely changed how I look at opportunities. I'd like to know When you analyze a deal, how many exit strategies do you normally have mapped out before you commit? I’d be interested to hear how other investors approach this.
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Keep Elevating
One thing I’ve learned through property and business is that growth doesn’t always come from doing more. Sometimes it comes from thinking better, learning from the right people, and being willing to try a different approach. The people around you matter too. A good conversation can challenge an old idea, introduce a new opportunity, or simply give you the push you needed to take action. So wherever you are in your journey right now, keep learning, keep connecting, and keep moving forward. What’s one thing you’re currently working on that you’re determined to improve before the end of the year?
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Quick question for the investors here
Would you rather have 10,000 property-owner contacts, or 500 owners who actually fit your buying criteria? I've been looking at how investors approach outbound prospecting, and one thing stands out, having more contacts doesn't necessarily mean having more opportunities. If you're targeting motivated sellers, absentee owners, landlords, developers, cash buyers, etc., the quality and relevance of the data can make a huge difference. What type of property owner or investor is hardest for you to get in front of right now?
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Walking away from a deal can sometimes make you more money than closing one.
One thing I’ve learned in property is that not every deal is a good deal. Sometimes you get excited about an opportunity, start running the numbers, and then realize there’s more risk, cost or work involved than you first thought. Learning when to walk away has been just as important as learning how to find deals. For the investors here, what’s the biggest red flag that has made you walk away from a deal?
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