UGC Advertising
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UGC Advertising. What does it stand for? How do you do it well? How can we innovate and separate ourselves from the pack?
I am still finding out, and that is the approach I want to start with.
Simple, I think.
I think of it as an adventure we will take together. Explorers on an AI expedition. :)
We will apply timeless principles to new technology and see what we can come up with.
Imagination is essential.
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Timeless advertising principles + modern AI tools + open experimentation + direct critique.