Storytelling is a very underrated marketing strategy. Telling a story of success from someone that you helped is a great way to get clients, but I very often don't see people doing that. So tell us a success story. Who did you help, what was their problem, why did they come to you and how did you help them? This is a pitch exercise

1000 dollars is very different for people. For me in Brazil, it's not much less than a decent corporate job salary. For someone in developed countries it's barely rent money. For people who are just starting it's a nice ammount, for busy solopreneurs it's the standard fee for a mid tier service. What about for you? What kinds of services would you provide for a thousand dollars a month?

I've been working online for years, but being on camera has always been one of those things I kept avoiding. I've recorded videos before... and then never posted them. So I finally decided to stop waiting for perfect and hit publish. My target audience isn't what am looking at right now, but I'm using YouTube to get comfortable on camera, and improve my delivery. Here's my latest video: 👇 https://www.youtube.com/watch?v=4_5n6gcEEx4&t=94s Give me your honest feedback. Don't hold back. What's boring, confusing, awkward, or needs work?

Key To Success - According to the research What do you guys think about this?👇🏼 So many business coaches/mentors say that the key to success is their signature program 😬 But the latest research in entrepreneurship psychology shows that it's only one factor... which is action. Before you think - "pfs yeah I knew that... it's obvious" I want to challenge this🔥 So, probably you too heard people like Alex and Leila Hormozi, or Garry Vee, or others saying that if you want to be successful you have to do the work... you have to take action... But is it really true? Because we all take action... we all do things... but are we all successful??? So it's not about action - but about strategic action Doing the things that matter But here's another twist - according to the research 👀 👉🏼Your ability to take strategic action is influenced by 3 elements: 1. Cognition - things like limiting beliefs, knowledge, cognitive biases etc. 2. Motivation - the real reason why you are building your business, passion, etc. 3. Emotions - positive/negative, fear of failure/success/criticism etc. So, the point that I am trying to make is that, to be successful we must take strategic action - and not spend time on creating beautiful presentations and changing fonts and colours of our resources (which we all kind of know already) But, if you already know what you have to do... and still not doing it, then it's most probably because of 1 (or more) of the 3 elements - and you need to fix that rather then looking for another business system or strategy. This is a bit of a Monday Motivation post that I want to share with you✌🏼 What do you guys think about this? PS: if anyone want to read the research paper I mentioned here, here's the link: The Psychology of Entrepreneurship: Action and Process | Annual Reviews https://share.google/VUr7vDULRCWZSXGgq

I'll be on a long road trip the whole weekend. 20 hours from saturday to sunday afternoon. I'll be welcomed with some BBQ sunday at my inlaws. And maybe that's why today's newsletter was car themed. I'm just positivelly anxious about it. All of my stuff is already at my city and soon I'll be settled there too. This trip was dealyed 2 times and tomorrow it's finally happening. I can't imagine being a nomad. Having a place of my own specially as a father is a must. In the meatime keep on grilling, specially at the pinned post! The frst roasting champion of august will be announced this monday!