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i will never use automated DM sequences on Skool. here's a real example of why. lots of Skool tools now offer DM sequences. and the pitch makes sense. - it saves time. - keeps a line open with every member. - keeps your community top of mind. great in theory. terrible in execution. at least in everything i've seen. this morning i got a DM from someone who's a member of my community. i'm also a member of theirs. two days ago we chatted about them being in my community and booking a call. and then, i receive a message this morning. it was a friendly. something along the lines of: glad you're in the community, just popping in to say hi. before anyone reads this as a callout. it isn't. the person is great. the message, on its own, is great. BUT we talked two days ago. so a "just popping in to say hi" makes no sense. and the moment i read it, i suspected it was automated. the next message sounded scripted too. by then it didn't matter what it said. that's what Skool DM automation costs you. a good message, sent at the wrong moment, to someone who already in communication with you. WHAT TO DO INSTEAD i understand, sending DMs is a lot of work/time/effort. hence, do this instead: - have a library of DM templates for different situations. new member, went quiet, booked a call, no-show. - have a system - easy way - to track where each person is in their journey in your community. so you know which template fits before you hit send. - add personality. a voice note instead of text. a short video. short on time? even a gif beats a paragraph that reads like a bot. these are my fav gifs to follow up with ppl i talked before. DO NOT STEAL THEM ☢️ !!!! templates save the time. tracking keeps the context. the personal bit is you. ➡️ so what's your take on auto DMs, from both ends - sending and receiving them ?