@Julia Donaldson I’ve been getting fairly consistent sales with my children’s books, and what has worked best for me has been building visibility around the books rather than relying heavily on paid advertising. For me, social media and building an audience around the author/brand have made the biggest difference. I focus on sharing content that parents, teachers, and other children’s book readers can actually connect with, behind-the-scenes content, illustrations, snippets from the books, and useful or entertaining posts. I’ve found that consistency matters more than trying to go viral. I’ve also had good results with email marketing and word-of-mouth. Once you start building a small audience that genuinely enjoys your books, it becomes much easier to introduce new releases and keep previous readers engaged. Another thing that surprised me was partnerships and direct outreach. Connecting with teachers, homeschool communities, parenting groups, local organizations, and other authors has opened up opportunities that I probably wouldn’t have found by simply publishing and waiting. One thing I tried that didn’t work particularly well for me was putting too much effort into platforms without first having a clear audience or content strategy. It was a lot of activity without necessarily translating into sales. If I were starting again today, I’d put most of my effort into building an audience, creating consistent social media content, growing an email list, and developing genuine relationships within the children’s book community. I think those things compound over time and give you something you can build on with every new book. I’d love to hear what others have discovered as well, what has been your most effective strategy for consistently getting your children’s books in front of the right readers?