Giving a masterclass in the CLASSIFIEDS is a great way to show people what you have to offer, build your authority, and invite members to buy your service or join your community. It has been so successful for some of our members that they do it monthly or even biweekly! One of the great things about doing this is that you get to use your own link, so you own the recording to do with what you want and you can also invite people to attend from all over. Share the link with your email list and publish it in other communities. The best part is that this community is public, so people are able to attend even if they are not members! To be able to give your own masterclass there are a couple of things you need to do: 1. Become a Premium member ($5/month, includes other perks). 2. Take my prerequisite workshop How to Give a High-Value, High-Converting Masterclass. This is offered live once every two months. The next one is on Sept 15 and doors open for registration on Sept 11. Check the calendar for exact times. 3. The first masterclass you give is free. Subsequent masterclasses are subject to a $10 admin fee. I pin your announcement as part of this fee. Don't want to pay $10??? Become a VIP member and as part of your membership, you get to give a workshop each month at no additional cost. VIP membership is by application only. Applications open once a quarter and they are open right now until Sept 10!!! Click here to apply. Want more info on becoming a VIP member or giving your own masterclass? Attend our Info Session on Sept 9.

Have you ever seen a subject matter expert featured in a news story and thought "wow, how'd they get coverage like that?" Sometimes it's luck. Sometimes the reporter sees something that the subject matter expert has shared and follows up. But sometimes, it's because they work with a publicist like our team. Doing work as a publicist has introduced me to numerous journalists and writers, so I was thrilled to collaborate with Edward on this piece and wanted to share it here -- hopefully it offers a little different perspective on the many tributes that have already been shared about Dolly Parton: https://www.forbes.com/sites/edwardsegal/2026/08/27/dolly-partons-10-leadership-lessons-for-business-executives/

For years, we’ve been told the secret to standing out is to “be authentic.” But if you have to tell people you’re authentic... maybe you’re not really. Besides, being yourself isn’t a positioning strategy. You can be completely authentic and still have absolutely nothing interesting to say. What makes people pay attention is knowing what you believe, having something worth saying, and being able to articulate it with clarity and conviction. That’s what we’re working on inside The Articulate Authority—especially for entrepreneurs writing nonfiction business books. Because your book shouldn’t just prove you know your shit. It should make people understand what you believe, why it matters, and why you’re the person they should remember. If you’re ready to stop chasing authenticity and start articulating your authority, come join us

Working on a book, a post, or some other project you can’t quite seem to get finished? Join me for a Weekend Write-In inside The Articulate Authority. No workshop. No presentation. No new thing you need to learn before you can finally get started. Just dedicated time to sit down, focus, and get some damn words on the page. Because it’s kind of amazing how much you can accomplish when you actually block off the time—and have other people working right alongside you. Bring whatever you’re working on. Your book. A blog post. Your newsletter. Website copy. That half-finished thing that’s been glaring at you from your Google Drive for three months. ☕ Grab your coffee. 💻 Bring your project. ✍️ Get some shit done. Weekend Write-Ins are happening Saturday and Sunday inside The Articulate Authority. Come write with us.

Are you interested in joining a small group of Skoolers committed to supporting and uplifting each other? Interested in learning from others, participating in collaboration events, and growing your community with the help of others? Tired of doing it all alone and feeling like everything is a shot in the dark? Then this group may be for you! ✨ The VIP Collab Action Group is an elite group of CLASSIFIED members. Each quarter, applications open you expressions of interest. Not everyone is accepted. The makeup of the group is the key to its success, so each applicant is evaluated for both fit and their ability to contribute to the overall benefit of the group. 🌟🌟Current members have: - supported each other to a near Skool games win - participated in each others summits - collaborated on business challenges - appeared on each others podcasts - done presentations in each others groups - promoted each others special events - appeared on YouTube live together - appeared on each others YouTube channels - are currently co-creating a summit focused on the benefits of collaboration If you are wondering if your niche would fit in with the group, reach out and ask, or attend one of our information sessions on Sept 2 or 9th (times are on the calendar). Use this link to apply. All applications for this round must be submitted by Sept 10 to be considered. If you apply, I will get back to shortly with more information soon after Sept 10. I can't wait to see how our group grows and how you will contribute!!! 😉 For more information on the benefits, please see this post.