Today we're going on an adventure up to see my youngest daughter who has moved 2 hours away - I think her brothers and their families will be joining us. A little mini family reunion. With lots of grand babies. I'm expecting it to be all the fun. Bonus because the ride will be long - I have the unique superpower of being able to read out loud in a moving vehicle! My husband and I have been reading through the Jack Reacher series - it's been a lot of fun. We should make lots of progress on the story we've got going. I'm sure there will updates tomorrow. 🐘🦚🐐💜🐐🦚🐘 I was having a conversation with @Kam Knight in the dm's last night about publishing on Substack versus publishing on one's own website. He suggested this might be a topic I wanted to explore in a notes boost thread and I agree. 𝗞𝗮𝗺’𝘀 𝗰𝗼𝗻𝗰𝗲𝗿𝗻 𝘄𝗮𝘀 𝗮 𝗴𝗼𝗼𝗱 𝗼𝗻𝗲: If I publish on my website and then repost the same article on Substack, will it hurt my SEO or my ability to be discovered? The short answer is: Publishing the same content in both places will not normally result in a duplicate-content penalty. But that doesn’t necessarily mean posting an identical article in both places is the best strategy. 🪻When Google finds two substantially identical versions of an article, it usually chooses one to prioritize in search results. Without a canonical link identifying the original, Google gets to decide which version it believes is most useful or authoritative. Because Substack is such a powerful platform, Google may choose the Substack version - even if the article appeared on your website first. So, before you publish, decide: What job do I want each platform to do? ✨Option 1: Make Your Website the Primary Home Publish the complete, SEO-focused article on your website. Then create a Substack post that shares: - A different introduction - A personal story or perspective - Several key takeaways - A link to the complete article

I''ve just read such an interesting article about the development of Substack. Here's the link. I look forward to comments and responses. https://doctorg2023.substack.com/p/an-open-letter-to-the-substack-community?r=2p8qth @Jill Hart

It's Wednesday and one of my favorite events of the week happens today... SOCIAL HOUR!! Okay so it's also the Q&A but I just love this hour where we all get together and chat, catch up on the happs and laugh. For me it's kind of like therapy. Everyone is welcome to join us - we meet at 1pm mtn here: https://us06web.zoom.us/j/82141442688?pwd=xJ9W2bYfTXnBptWKuoOgEH4P2enq6p.1 No rules and no recording - come for 5 minutes or stay for the hour - totally up to you. 🐦‍🔥🐘🍁🪻🦚🪻🍁🐘🐦‍🔥 Let's chat about purpose for a minute - shall we? We all created a Substack (or are thinking about creating one) for some reason - whether to simply have a place to explore and write (I know when I first started out that's what I used it for) or it's a place to organize our empire (which is how I use it now) for a reason. What is the reason for your Substack now? Have you given it some thought? I ask this because I think that it makes a difference in how to approach growing your Substack. If you're using it to organize your empire, I believe your first steps need to be to sort what you've got going on. Some organizational piles might include: What are you selling Who are you selling to What are you personally interested in How much time do you have to invest in marketing Are you introverted or extroverted (how much time can you spend with people whether in community or in video/conversation) How do you like to create long form content? I was having a short conversation in the DMs with @Vinayak Ramesh yesterday about selling stuff and creating a client journey. There are lots of ways to do this - but a very simple exercise to do while you're sorting your "goings on" is to take a piece of paper (oh yeah this is going to be old school - go grab your pen and paper or your journal or your art supplies) ... draw a line on it. Put a dot on the left of the line (where it starts) and write exactly where your ideal client is when they first know they need your solution to their problem - write down all the things they are struggling with, what are they feeling, what do they hate, what do they long for.

Well, this week flew by! Yesterday was the Monetize Your Mission Mastermind and though it was a last-minute scramble with rather jumbled notes I think we pulled it off okay. It turned into a mini-Audit of several Substack publications. @Sandy E asked about the order of things to implement what was discussed, so I thought I'd share the answer here publicly because it's a good question. To begin with if you're just starting out with Substack go to the classroom and do the first three courses/steps Build Your Foundation, Setup Your Publication and then Create Your Profile Then I offer a Client Acquisition Audit to help you with applying these 3 steps. I will recommend you upgrade to VIP or simply purchase the Substack Setup Intensive at the end of the call. (This community is setup to get you started with Substack and the classroom is organized like this: Build →Publish→Grow ) During the audit, you will get a lot of value in terms of clarity around your offer and the next steps to take for Substack whether or not you chose to upgrade. Once you go through those 3 foundational pieces - you're ready to start adding content because you will have you categories, sections and tags mapped out as well as our client journey and your payment option turned ON. No sense creating content for visibility when that visibility doesn't lead anywhere right? Once you've added content - either created originally or sucked in through an rss feed you can start categorizing it and posting. If you have set up your 3-5 sections it's good to have at least 6 or so pieces or each one as it will complete the "grid" on your home page.

🚨 NEW SUBSTACK TUTORIAL! 🚨 Substack gives your readers a simple way to invite their friends—and rewards them when those friends subscribe. 🎉📨 But here’s the fun part… You don’t have to stick with the standard “one free month” reward. 🙌 You can create your own juicy rewards, including: 🎁 Digital tools 🎓 Trainings or workshops 📚 Guides and resources 🤝 Community access ✨ Anything else your ideal readers would love In this quick step-by-step tutorial, I’ll show you how to: ✅ Find and enable the referral program ✅ Create your own reward tiers ✅ Choose how many referrals each reward requires ✅ Edit the reward delivery emails ✅ Customize your referral page ✅ Publish it for your subscribers This is such a simple way to invite the people who already appreciate your work to help more aligned readers discover it. 🌱➡️🌳 Watch the tutorial here: 👉 https://youtu.be/8PnrDcd-x9E Once you watch it, tell me below: 👇 💬 What could you offer as your first referral reward? Let’s come up with something irresistible! 🥳✨🚀