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Owned by Mary

Connected Through Play

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Play is the strategy. Connection is the goal. Simple ways for families to create meaningful moments together.

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22 contributions to Community Builders HQ on Skool
Failure Wednesday Celebration
it's already Wednesday here in Israel, but somewhere in the world it is still Wednesday (23:39 in California 😜). every Wednesday we celebrate failures. what is FAILURE? - something you DID, but did not get the result (sent a proposal, run an ad, launched a community) - it is the way, it is the path - it is not an anomaly! hence, something that we must normalize and actually celebrate - failure = progress towards your goal. failure = being brave to do the unknown. i'll start: - early July i decided to use Upwork to offer Skool community building services + some digital marketing consulting and coaching - i have sent 72 proposals. got 4 interviews. and 0 job. fun 🤩 - i probably gonna call it a day. i have 35 connects left. so i will use them, but no longer buy new connects. - i will keep the profile - hopefully, it will help with SEO/AIO discoverability. over to you ⬇️
Failure Wednesday Celebration
4 likes • 1d
@Lidia Axe Upwork was really good about a decade ago and I got some wonderful clients as a result. Over time, the “enshittifaction” effect kicked in and now it’s not good at all. Note: “Enshittifaction” term coined by Cory Doctorow meaning, “also known as platform decay is a process in which two-sided online products and services decline in quality over time. Initially, vendors create high-quality offerings to attract users. Over time, they degrade those offerings to better serve business customers. Ultimately, they degrade their services to both users and business customers to maximise short-term profits for shareholders.“ from Wikipedia
3 likes • 1d
@Lidia Axe I still have a profile as well. I should probably update it
Want to Raffle Some Feathers?
i am so tired of Skool... don't even get me started. so, i posted a post about reviews. with a bit of controversy. but then, they've eaten the bait. now, it's a "fun" conversation that can get me banned in Skoolers. who cares? i had posts, comments deleted. honestly, i am too tired to worry about it. so.. it is a dangerous game. that you can join 😜 if you are up for it.
Want to Raffle Some Feathers?
2 likes • 3d
@Lidia Axe it really is
2 likes • 3d
[attachment]
💥 NEW Weekly Events Bulletin Has Arrived
this week’s edition is packed AS ALWAYS with amazing events and opportunities to connect, learn and grow. ‼️ want your event in next week's edition? join Skool Events Daily! 🗞️ editor's picks: Play, Purpose & Connection — featuring events from the summit being held in Connected Through Play, including: - When Dad Has Nothing Left - Play It Again, Claude! - Simple Science in the Kitchen and more family-focused sessions designed to bring people together. 🚨 what caught my attention: - experts corner — Why Events Are The Heartbeat Of A Community — sharing why connection and community matter. plus dozens of more events... click on the PDF then click on the words "Weekly Bulletin" on the front cover to get to the events.
💥 NEW Weekly Events Bulletin Has Arrived
3 likes • 6d
Thanks for sharing.
I plan to grow to 1k in August. Do you want to know WHY & HOW?
i am gonna use a dirty marketing tactic. i know, i know... UPDATE: we are above 100 comment. here is the event. check your eligibility. it is very easy to get there. trust me. see you there if i get 100 comments under this post 🤦🏻‍♀️, i will do a live/recording available to everyone at lvl 3+ ONLY 🤦🏻‍♀️🤦🏻‍♀️🤦🏻‍♀️ - the Hackers (check here) and explain the how and the why and answer all your questions. only 3 things to do: - comment below anything, even if you hate it - tell me - check your current level here and if you are not lvl 3, then - get there - it is simple - post, comment, watch a calendar 🤭... do the thing that you are supposed to do as a good community member... it is controversial (in my playbook) yet, i am doing it. cause nothing off limits if it helps my members to get results. cause that's the ultimate goal.
I plan to grow to 1k in August. Do you want to know WHY & HOW?
1 like • 19d
@Lidia Axe
1 like • 18d
@Lidia Axe
I am running Meta ads again. Are you?
started again this week. my classroom, about page and onboarding are not perfect. close enough. i'll clean up the rest over the next couple of days. ads take time to learn, so the ads start now and the cleanup gets a 24 hour deadline 😜 i'm spending $30 a day for validation. let's see how it goes. why am i running ads again: - new people in the door. - more upgrades to premium and more affiliates. - new people who might be a fit for Community Income Mastermind - my core offer cause i want an engine. not a content hamster wheel. that one does not work for me & it's one of my messages for ads. for sure, ads are not the only thing i'm doing. i want them at 40-50% of my traffic. the rest is content, other Skool communities, guest teaching. you've seen my map. ads are the accelerator. even $15-20 a day can change your business. - quick reminder - there is "Validation Ads Lesson" in the Hackathon available to you, all for free. - stuck on setup, pixel, or reading your numbers: get unstuck call. my weakness = i spend as much time as needed on those calls... yes, it can go as long as 90 minutes. sorry, not sorry. cause i talk a lot, and i am here for the result, not for time! so, the question is - where are you with the validation ads? vote below 👇🏻
Poll
15 members have voted
I am running Meta ads again. Are you?
1 like • 19d
@Lidia Axe I did a warmup campaign last month $3/day budget. Added about 100 members but very little engagement. I have a week long “summit” starting Aug 16 and want to drive some traffic.
1 like • 19d
@Lidia Axe looking forward to it
1-10 of 22
Mary Nunaley
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38 points to level up
@mary-nunaley
I’ve spent years turning everyday life into a playground. Let’s bring play & connection back home.

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Joined May 22, 2026
INTP
Nashville, TN
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