Every week, a new Shred or Dead challenge drops here — Sunday. You've got until Saturday 11:59pm to clear it. Miss it and it's dead; hit it and you're on the board. Surprise 24-hour challenges hit between drops, when you least expect them. The first official drop lands when the challenge starts — July 23. Until then, get set up, do your intro, and meet the room. Train safe — your goal, your pace. This isn't medical advice.

We're not your trainers — we're doing this challenge with you. It started as the two of us: a couple in DFW who wanted a deadline that actually meant something. Nick comes from real estate and AI — that's where the plans come from — not a fitness certificate. So the value here isn't a guru barking at you. It's a smart plan, real accountability, and a community chasing the same night. Lexi co-owns and co-runs it. Both of us check in every week, same as you. We built the thing we wanted: a hard, dark, finishable challenge with a real finish line. Welcome to it.

The doors are open. The first 100 members lock in $19/month — forever. After that, $29. This isn't a fake countdown — when 100 spots are gone, the founding rate is gone. What you're locking: your own goal + a plan built to hit it by Halloween, the weekly Shred or Dead challenge, surprise 24-hour drops, a DFW room that shows up, and finisher status + merch you earn. 7-day free trial. Cancel anytime. The challenge runs July 23 → Halloween. Lock your spot. Step into the dark.