Love it or hate it, social media is a huge part of running a successful tattoo business. Learning to use it well can completely change your career. I own a private studio in a resort town, and almost every client I tattoo travels from out of town. For years, my bookings have come from a combination of paid ads and organic Instagram content. Because of that, marketing has become one of the most valuable skills I've developed as an artist. I'm ready to start sharing what I've learned. Over the coming months I'll be adding marketing lessons to the classroom alongside Tattoo 101 and the other courses we're building for this community. Whether you're brand new to tattooing or an experienced artist looking to fill more of the right projects, there will be something in there for you. Question - Have you been posting consistently on social media? Then, what's working well for you right now and what are you looking to improve?