I wrote an email a few days ago. It had valuable insights. But something was off about it. I finished the email and sent it anyway. Then I saw this email shared on Twitter. It's from a Sorority chapter president to her sisters. And I realized what was off about my email. It's the missing piece that takes copy from good to great. And it was staring me in the face the whole time. But when you've been doing something for so long you sometimes miss the obvious. I want you to read this email and reflect on what's happening to you as you read it. When you're done, leave a comment below with your thoughts. And tell me what you think the missing piece is. QUOTE If you just opened this like I told you to, tie yourself down to whatever chair you’re sitting in, because this email is going to be a rough fucking ride. For those of you that have your heads stuck under rocks, which apparently is the majority of this chapter, we have been FUCKING UP in terms of night time events and general social interactions with Sigma Nu. I’ve been getting texts on texts about people LITERALLY being so fucking AWKWARD and so fucking BORING. If you’re reading this right now and saying to yourself “But oh em gee Julia, I’ve been having so much fun with my sisters this week!”, then punch yourself in the face right now so that I don’t have to fucking find you on campus to do it myself. I do not give a flying fuck, and Sigma Nu does not give a flying fuck, about how much you fucking love to talk to your sisters. You have 361 days out of the fucking year to talk to sisters, and this week is NOT, I fucking repeat NOT ONE OF THEM. This week is about fostering relationships in the greek community, and that’s not fucking possible if you’re going to stand around and talk to each other and not our matchup. Newsflash you stupid cocks: FRATS DON’T LIKE BORING SORORITIES. Oh wait, DOUBLE FUCKING NEWSFLASH: SIGMA NU IS NOT GOING TO WANT TO HANG OUT WITH US IF WE FUCKING SUCK, which by the way in case you’re an idiot and need it spelled out for you, WE FUCKING SUCK SO FAR. This also applies to you little shits that have talked openly about post gaming at a different frat IN FRONT OF SIGMA NU BROTHERS. Are you people fucking retarded? That’s not a rhetorical question, I LITERALLY want you to email me back telling me if you’re mentally slow so I can make sure you don’t go to anymore night time events. If Sigma Nu openly said “Yeah we’re gonna invite Zeta over”, would you be happy? WOULD YOU? No you wouldn’t, so WHY THE FUCK WOULD YOU DO IT TO THEM?? IN FRONT OF THEM?!! First of all, you SHOULDN’T be post gaming at other frats, I don’t give a FUCK if your boyfriend is in it, if your brother is in it, or if your entire family is in that frat. YOU DON’T GO. YOU. DON’T. GO. And you ESPECIALLY do fucking NOT convince other girls to leave with you.

Hi all, In one week, I wrote 10 ads and 15 ad concepts without the help of AI. And it did something. The first two days i was blank and then words started flowing. My ads are far from perfect and need a lot more work. But it gives me confidence that i am not staring at a blank page. Thanks to Nabeel Azeez and Matthew Volkyn for the advice. Regards, Abrar

Made two creatives for a prospect. What do you think?

Note from Nabeel: READ the post carefully and follow the instructions EXACTLY. If you demonstrate to me you have done neither I will personally message the owner and tell them not to bother with your application. For Good Profits building the copy engine behind 20 to 30 new ecommerce brands every month. Coaches do the strategy. You do the writing. Fast, sharp, and at scale. WHO WE ARE For Good Profits helps purpose-driven ecommerce founders scale to six and seven figures a month, without relying on cookie-cutter agencies. We've worked with thousands of brands, teaching them the exact growth process, tools, and systems we use ourselves. We're now rolling out a done for you offer, where our team executes growth work directly for clients instead of just teaching it. > Learn more: www.forgoodprofits.com > See the DFY offer this role supports: www.forgoodprofits.com/get-started We're scaling our done for you offer to 20 to 30 new ecommerce brands every month. Our coaches handle all the strategic work upfront (offer design, positioning, brand voice) so you get a fully baked brief and can go straight to writing. We need a copywriter or small copywriting team who can turn a clear brief into scroll stopping ad copy, punchy video scripts, and conversion focused website and email copy, at volume, fast, without dropping quality. Open to solo writers or small teams/agencies, as long as the range and turnaround requirements below are covered. What You'll Do - Write ad copy across paid social and other channels for a growing roster of ecommerce brands - Write video scripts for ads, from coach provided briefs - Write website copy (product pages, landing pages, core site copy) - Write email copy (welcome flows, campaigns, abandoned cart, etc) - Execute against a fully defined offer, positioning, and brand voice for each client, no strategy work required - Switch fluidly between wildly different brand voices, from a female hygiene brand one day to a male focused camping brand the next - Turn briefs around quickly and stay in tight feedback loops with coaches until copy is approved

I officially quit my job last week and got a first gig as of today: long term agreement on freelance base for Creative Strategy. 24 -32h a week for 6k (euros) + performance bonuses. I put in the work to learn CS these last few months and started to outreach in the beginning of June. Very excited!!