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The Fellowship of the Ice Wall
296 members • Free
High Intensity Business
293 members • Free
43 contributions to High Intensity Business
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12d •
What is your Session Price?
What is your personal training session price? Please comment below using this format: 1) If you have different session prices based on purchase volume (eg 3m, 6m, 12m etc) or frequency (eg 1x a week vs 2x a week), please provide a blended mean average. 2) If your session length is different to 30-minutes, please mention in your comment.
2 likes • 12d
$60 per session for four or eight session packages. $50 per session for a 12 session package. It’s roughly a 50/50 mix of clients in either bucket. Partner and small group is $30 per person in four or eight session packages.
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12d •
Client of the Week - Invested Strength Studio
This week's Client of the Week is Megan Costilow, co-owner of Invested Strength Studio in Naperville, Illinois. Megan opened her studio in September 2025. Less than a year later, they're already on track for around $250,000 in revenue this year. Here's what's happening: - Private, one-on-one strength training in just 20 minutes, 2x/week. - Built around a focused HIT protocol using MedX equipment. - Megan lost 113+ pounds herself and built the studio partly from her own experience of discovering the importance of strength training to hold on to muscle. - Created a premium, appointment-only experience with the trainer beside the client for every rep. - And they're still less than one year into the business. From discovering HIT through HIB to building a ~$250K/year strength training business. And she's only getting started. If Megan's story resonates with you, just comment "Invested" and I'll send you all the details.
1 like • 12d
Invested
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17d •
What would you like help with?
Please share below in the comments. This helps me make useful stuff.
3 likes • 14d
@Tom Miller 30 minutes. I think it is excessive for the clients I work with, and 20 minutes (5-6 exercises) would be fine. I also have accumulated 12 machines, so I could offer a Workout A and B in 20 minutes twice a week.
1 like • 13d
@Lawrence Neal thanks, I’ll check this out. Fear is definitely a factor when considering walking away from a stable corporate job for a small business.
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Jul 30 •
How to Keep People Training (Coffee Hour)
Excellent discussion on how to keep people training long term, exercise machines, generating referrals, and much more. If there is something that was mentioned and you can't find, please post in the comments or DM me! Looking to start or grow your HIT business and want some help? Book a Strategy Call with me here
1 like • Jul 31
Dante’s DC program was my first exposure to high intensity, brief, and infrequent exercise, although he doesn’t claim that it is “HIT.” Somebody told me about it in a gym 15 years ago, and I didn’t think much of it until I got older and was getting exhausted from traditional multiset training. It’s pretty rigid, and not very creative, but it is a solid HIT program.
Jul 1 •
📢 HIB 570: What Will The Future of HIT Look Like? 📢
New Episode Up! HITuni Founder Simon Shawcross comes back on to talk about what prospective clients nowadays are looking for in a fitness service, how AI is slowly changing industries (including personal training), and how HIT studio owners and personal trainers can continue attracting clients and growing their strength training business despite all of these changes going on — check out the episode here
1 like • Jul 8
@Lawrence Neal this was a great discussion, and I appreciate you asking him those questions. I agree with the consensus that strength testing has more value than body composition testing in this business. If a studio has a dedicated body composition program as their focus, which includes some sort of nutrition partner or expert-backed program (i.e. Ellington Darden), that would make more sense.
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@logan-bayless-1992
Personal trainer and high intensity training enthusiast.
Active 5h ago
Joined Aug 25, 2025
Missouri
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