What's an offer that's actually useful to a niche?
I feel most businesses are completely fine on their own and don't need any assistance with anything.
Like most businesses don't need websites (if they needed a website they can build one themselves using AI easily, and the ones who don't don't care enough about having one).
They don't need an AI voice agent since they probably get <5 new leads a week, so calling the leads themselves is no issue. Also, most businesses answer the phone when you call them at a reasonable hour. And if a lead calls/messages at 2am (which is already really rare), it's not expected for them to respond since that's outside business hours. (Unless they serve international markets, or get >50 leads/week, and at that scale they would have advanced software and teams, so speed to lead is useless.)
Also, every industry has major competitors and multi-billion dollar existing software (usually built by people in that niche over decades, with multiple co-founders and venture-backed funding). Most businesses probably don't need any new service since they use these softwares/CRMs to cover all their needs.
Using AI to automate internal tasks also feels pointless, since a lot of their existing softwares already cover this (or they can just use ChatGPT themselves).
I really can't find a single offer/service that businesses actually want. All the gurus and people online say to sell AI voice agents, speed to lead stuff, etc. (and that too for prices around $2-5k/month), but when I think it through logically, it feels like all businesses are fine and have no need for anything.
Am I just overthinking this, or am I missing something? Could I be wrong with my opinion, especially since I haven't actually reached out to any business owners yet? What do I do here? I'm just feeling like this entire business model doesn't actually work in practice.
Also, if you've found something business owners actually have a need for, I'd love to hear that.