15d (edited) • General discussion
Weekly Roundup: AI, MCP, DNC Lessons, and More
Quick Friday Update of everything going on over the last week.
We just crossed 211 members in the community, which is pretty crazy considering we aren't promoting this at all. Time to change that and get more active.
A few things worth checking out this week:
🏠 Buyer connection: Home + Auto Insurance
is looking to connect with someone who has a buyer for home and auto insurance leads.
They’re generating in the range of 200,000 leads per month, so if you're driving traffic and looking for more buyers, reach out to Bryan.
📈 What’s working outside of Meta?
asked about alternative traffic sources outside of Meta.
He’s tested TikTok and other channels and found that, despite cheap CPCs, the lead quality wasn’t there.
If you’re having success with other traffic channels, jump into the thread and share what’s working:
☎️ Interesting DNC compliance learning
A lot of people have asked us about adding DNC screening directly into LeadCapture, where we could check a phone number against federal and state DNC lists at the point of capture.
One big learning: if you’re accessing the National Do Not Call Registry, there’s a registration/subscription process that results in something called a SAN, or Subscription Account Number.
That creates an interesting challenge for us because we can’t necessarily just flip on DNC screening for everyone. We need to think through how the appropriate SAN gets associated with the business or client actually using the data.
We’re still planning to build DNC functionality, but there’s more compliance infrastructure involved than I initially realized.
Pretty interesting rabbit hole.
🤖 LeadCapture MCP is live
Our MCP server is officially in beta.
You can now connect agents like Claude and Codex to LeadCapture and have them actually build and work on your lead funnels and pull data.
I’ve also started putting together a library of prompts and examples here:
Kyle shared that he was able to get essentially his entire funnel built through Claude. He still had to jump into the LeadCapture UI for a few things, but it’s a pretty cool look at where this is headed.
MCP v2 is coming next week, with a bunch of improvements based on what we’ve learned so far.
🧠 Copilot v3 is also coming next week
We recently shipped Copilot v2, and v3 is already on the way.
A lot of what we learned building the MCP server is now making its way back into Copilot, so it keeps getting more capable.
🧮 Custom calculators for lead gen
I shared a great real-world example of a calculator being used for lead generation.
If you’re looking for ideas for interactive lead magnets beyond the standard form or quiz, check this out:
We also recently launched our own Custom Calculator feature not too long ago. Here’s my walkthrough:
🏢 Agency Workspaces are live
If you run an agency or a hybird one (PPL + retainer), this one is for you.
We launched dedicated Agency Workspaces with:
• Unlimited client workspaces
• No per-client pricing
• Co-branding
• Separate environments for each client
• Easier client management and collaboration
More here:
📞 And one more thing...
We’re working on a new solution focused specifically on one of the biggest problems in lead gen:
Lead response time.
Think AI call agents that can immediately follow up with new leads, following compliance best practice.
I’ll have a lot more to share on that over the next few weeks.
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Weekly Roundup: AI, MCP, DNC Lessons, and More
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