A few pretty well-known names in the business coaching space messaged me last week. Same question, slightly different wording: "Did you see OpenAI is killing custom GPTs? What do we do?" If you missed it: OpenAI announced they're retiring custom GPTs. No new ones. Existing ones get pushed into a migration to "plugins" over the next few months, and the custom actions don't even come with you. So a lot of people spent the last two years building their whole AI "stack" on GPTs… and just got handed an eviction notice. My honest reaction? I shrugged. Not because I don't care. Because nothing changed for me. Every GPT I've built, and every GPT my clients have built, still runs inside LFOS. Same as last month. Same as next month. And that's the part I want to talk about, because it's the thing nobody selling you a "custom GPT" wants to say out loud. Here's how I think about AI in a business. Three layers. 1️⃣ Thinkers. That's your GPTs. Prompts, instructions, knowledge. They think. 2️⃣ Workers. That's agents. They actually do things. Follow up, pull the numbers, draft the email, etc 3️⃣ The environment. The place where the thinkers and workers live. Where your roadmap, numbers, clients, pipeline, and content all sit in one spot so the workers have something to work on. Most coaches have a handful of thinkers. A few have a worker or two. Almost nobody has the environment. And without it, your thinkers are just chatbots sitting in someone else's building. Which is totally fine… right up until the landlord changes the locks. (I built on ground I didn't control once. 2008. Cost me half a million dollars. I'm a little sensitive about it.) So here's the shift: A tool you don't own isn't infrastructure. It's a lease. GPTs will come and go. Agents will get better every month. The models will swap out underneath all of it. None of that matters if you own the environment they run in. If you don't… you're renting. And a lot of people just found out what renting costs.

Tomorrow, on the live LFOS demo, I'm making an offer. I've never made it before. And I'm not going to make it again. I'm not even going to tell you what it is here, because it's only for people who show up live. I will be removing the offer from the replay so if you aren't there live... you'll never know what you missed., Here's what I will say though.... If you've seen the LFOS, our Client Getting Workshop System and have considered working with me at all ... even just a little. This is the workshop to show up for. It's the best offer I've put on the table in a long time. I mean that. And it's because we are nearing the end of our Beta Testing and the Founding Member Benefits will be disappearing as soon as we reach 150 founders. (Currently at 108) It's tomorrow at 10am PT. It's a 30-60 Minute Demo of an incredibly powerful tool + some Q&A. And then an epic offer ONLY for those live on the call 🤌🏼 So block the hour. Show up live. Watch the system run, and be in the room when I make the offer at the end If you aren't registered yet, you can do that HERE See you there, Dan Comment IM IN if you are coming!

I've run a lot of workshops over the years. Friday is the maybe the most valuable one I've ever put together. Not because of the fact I am showing exactly how I went from $14k/mrr to $100k/mrr in less than 5 months.... But because of what those numbers mean. Most coaches and solo founders are running an old high-ticket playbook. You probably know it because you're probably running it: - Funnel to a call - Setter books it, closer takes it - Team grows to fulfill - Ad budget grows to feed the team - Margin shrinks, hours grow It still works. Just less effective every year. Calls are harder to closer Traffic & ads cost more and The team you hired to buy time back ... eats up all the profit. 10 months ago I burned everything down To build AI First. Here's a few of the things I changed.... - Two offers, not four - One paid weekly workshop as the front door... no more freebies - Got rid of sales calls - One Executive Assistant - AI agents running fulfillment, follow-up and ops And last month I had my best month ever in business as a result. - $260K contracted last month - $166K collected - 100+ clients, better served than when I had a team of 5 - Platinum award from skool. Achieved $100K MRR. This is fundamentally a different model And although I see lots of people trying to copy me... They can't because they don't understand the 11 key elements of the machine. And the reason Friday matters is simple: the industry already moved to it. Most people just haven't noticed yet, because the old way still works well enough to keep you busy. But on Friday you'll see the whole model, I am going to reveal the the 11 elements that make it run, and you'll be able to identify exactly which ones you're missing. Then you'll map it onto your own business and finally see how to scale. Friday, October 9th 11:00 AM PST / 2:00 PM EST 90 minutes, live Get your zoom link here Be there live. Dan 'New Playbook' Harrison

So… a confession. Back when my business first started getting messy (and I mean messy… leads going cold, numbers I didn't trust, content eating my whole Tuesday), I did the thing every smart founder does. I hired. Follow-up slipping? Hire someone. Content behind? Hire someone. Can't see my numbers? You guessed it. And look, these were good people. Genuinely wanted to help. But I kept handing them problems with no system to solve them inside of. No structure. No clear process. Just me going "hey can you handle this?" and then getting frustrated when "this" came back looking nothing like what was in my head. Which, if we're being honest, was never clearly in my head either lol. I was trying to hire my way out of a problem that hiring can't fix. I was a bad king. Big castle staff… no actual castle. Anyway… Here's where it gets weird. Last November I let go of my team and I started building AI first. And something shifted in me that I did not expect. I got direct. Structured. Crystal clear with feedback. Built the foundations before I built anything on top of them. Took me a while to figure out why. An agent doesn't nod along. It doesn't have a bad day. It doesn't "get the gist." It does exactly what you told it… and absolutely nothing you didn't. So every lazy, half-baked instruction I'd been giving humans for years showed up on my screen in about four minutes. Impossible to ignore. AI didn't replace my team. It made me build the thing I should've built before I ever hired anyone. One system that actually holds the business. ✅ Roadmap, ✅ numbers, ✅ clients, pipeline, ✅ content. ✅ All in one place. Then the workers (human or AI, doesn't matter) live inside it and run it. That's what took me from $14K a month to $100K a month in 4.5 months. One EA. No team. Pretty wild. Here's the thing though. If everything in your business still runs through your head right now… if you're the one holding the 107 tools together… the problem isn't your people.

Let me tell you about a pattern I found. Someone joins the LFG Community. Looks like a smart & capable professional. Clearly going to win. They open the classroom and see everything inside. Courses. Frameworks. Trainings. Templates. And instead of feeling excited they get overwhelmed. Because there's a lot in here. They don't know what applies to them right now. What to skip. What to do first. So they browse. Save a few things. Tell themselves they'll come back to it. They don't. and I know this because I've been there. Multiple times in my life I've paid for the thing, got access to the thing, and then done absolutely nothing with the thing because I couldn't figure out where to begin. The information was all there. The clarity wasn't. That gap between insight and action is where most people lose So I built something to close it. You answer a few questions about where you are right now. What you're building. What stage you're in. And Ai Coach Dan will tell you the one thing to focus on next. Not a content dump. Not a reading list. Just your one next move. Based on your situation. Right now. It knows the classroom better than you do. It knows the roadmap. It knows which module solves which problem. Your job is to show up and be honest about where you're at. Its job is to cut through the noise and hand you the next step. To get the full power of it you'll want to unlock all the resources inside the community. You can do that by clicking here. And then unlock Ai Coach Dan here next Go try it. Sign up Here (For the step by step chrome extension install go here)