I've scheduled 6 more keynotes for Creative Woman Summer. - Jeweliet Tangen - Kristin McTiernan - Megha Lillywhite - Trina Nuance - Angie Frederico - Arfa Saira Iqbal It looks like we'll end up with 16 speakers. So the virtual summit will be 8 hours long. If you'd like to join us live on Sunday August 23rd, it's simple. There's no landing page or registration form You just go to the Creative Woman Summer playlist on YouTube... creativewomansummer.com And... 1. Save the playlist 2. Tap the “Notify me” button on every video YouTube will send you an email and a push notification when each talk goes live. We start at 10:00 am EDT. https://www.youtube.com/watch?v=lIlvLuh5R5M&list=PLMd2T-ZLGvlI

I call her The Highlander of copywriting because she's absorbed the powers of so many legendary copywriters (without decapitating them in duels.) And she has become legendary in her own right. Pauline Longdon will be joining us at Creative Woman Summer on Sunday August 23rd at 11:30 am EDT to show you... How to stop writing “dude copy” and start speaking “fluent female” in your marketing. Pauline will reveal: - Why “just between us” makes you sound like a raypist - The subtle difference between “bro copy” and “dude copy”... AND why confusing the two will cause your campaign to BOMB - The five core emotions that change the way a reader interprets every promise and proof point on the page. - The copywriting test that reveals whether a sentence will feel respectful in real life... BEFORE you put it in front of thousands of people. - The “brick in the wall” principle: how every word can either raise or reduce resistance to a sale ...And much more! No registration needed. Just come hang out with us on Sunday August 23rd at 11:30 am EDT. Click here and tap “Notify me” to watch when Pauline's talk premieres on YouTube: https://www.youtube.com/watch?v=EwaPQvPHTeQ&list=PLMd2T-ZLGvlI&index=4

If you want a clear roadmap for leveling up your copywriting career instead of guessing what to do next, this video is for you. Enjoy. In this episode @Matthew Volkwyn and I go over… - Why seeing copywriting as a video game will help you succeed faster than anything else - How to know if you’re ready to start looking for clients - The traits that instantly tell whether you’ll succeed with copywriting or not - And much more… Chapters: - 00:00 - Intro - 04:52 - The Game Phases - 12:32 - Enjoyment as a Compass - 15:36 - Gear Every Copywriter Needs - 22:41 - Is Creative Strategy Just Ad Copy? - 29:25 - No Shortcuts to Speedrunning - 37:05 - ROI on a $100K Education - 41:07- The Game Keeps Getting Patched - 43:05 - Copywriting Launchpad

Your ad accounts: TOFU, MOFU, BOFU. Sarah Levinger's ad accounts: T-E-E-P. You are not the same. On Sunday August 23rd at 10:30 am EDT at Creative Woman Summer Sarah delivers a 25-minute creative strategy masterclass... AND lets you steal her exact weekly workflow for briefing (almost) UNCOPYABLE ads that PRINT. I'm convinced she's a genius. And if you show up to her talk, you'll discover: - The four-part shift in buyer behaviour that explains why so many “well-structured” ad accounts STRUGGLE to turn attention into CASH MONEY. - The not-so-surprising reason a headline can SOUND like a banger... BUT FAIL to touch the emotional layer that moves a customer to OPEN HER WALLET. - The AI SLOP test that reveals whether your winning creative is attracting customers you want… OR a whole bunch of chargebacks waiting to happen. - Why Sarah refuses to look at performance data during the most critical part of her creative process... even though all the NERDS say LoOk At ThE dATa. - The simple-not-easy way to make an ad concept harder for CREATIVELY POOR competitors to copy your ads after 5 minutes after they hit the ad library. ...And so much more! No registration necessary. Just come hang out with us on Sunday August 23rd at 10:30 am EDT. Click here and tap “Notify me” to watch when Sarah's talk premiere's on YouTube: https://www.youtube.com/watch?v=jsGi7TdUpsE&list=PLMd2T-ZLGvlI&index=2

What do you call someone who helps TWO brands BACK-TO-BACK grow to $100 million? There has to be an honorific greater than THE GOAT. Whatever that word is, Cherene Aubert IS HER. And on Sunday August 23rd at 11 am EDT at Creative Woman Summer, Cherene will reveal... THE TRUTH about growth marketing (after 0 to $100 million at Bobbie and ILIA.) You'll discover: - When Cherene plans to go FULL COURSEBRO and launch her first info product - The “LIGHTBULB” moment during a national supply shortage that revealed why ads are the LEAST IMPORTANT part of your acquisition engine - What ad libraries CANNOT tell you about a competitor’s long-running creative... AND why assuming it's a winner can SCREW your creative team - The budget reallocation Cherene would consider for an established eight-figure brand... AND why it feels like a HUGE RISK (at first) - The REAL REASON why AI will never replaced experienced humans... EVEN THOUGH Cherene's growth agency is AI-native ...And much more! No registration necessary. Just come hang out with us on Sunday August 23rd at 11:00 am EDT. Click here and tap “Notify me” to watch when Cherene's talk premieres on YouTube: https://www.youtube.com/watch?v=DD-v782UE5w&list=PLMd2T-ZLGvlI&index=3